Onboarding Timeline — Feature & Engagement Guide

Overview

This doc maps the ideal user journey from signup through full activation over 30 days. It serves as the canonical reference for understanding what a new user experiences, when gamification triggers fire, and how the dashboard evolves as users progress.

Audience: Product/design (UX flow, emotional arc) and engineering (technical triggers, component references). Technical details are in collapsible sections.

Related docs:

Dashboard — layout, quick check-in flow, onboarding detection
Feature Tour — reusable walkthrough engine + the flagship first-run dashboard tour
Achievements — badges, XP, levels, ranks
Goal Builder — 4-slide guided goal construction flow (universal, no variant gate)
User Guide — end-user getting started walkthrough
North Star — activation KPIs and milestone horizons
Brand Guide — tone, anti-social app philosophy

30-Day Arc

timeline
    title User Onboarding — 30-Day Arc
    section Day 1 · First Session
        Sign up via Clerk : Feeling — Curious
        13-slide onboarding wizard : Feeling — Excited
        Create first goal + confetti : Feeling — Accomplished
        Customize goal : Feeling — Invested
        Badges earned — first_sign_in, create_first_goal : XP 0 · Streak 1
    section Days 2–3 · Return & Explore
        First return visit : Feeling — Reinforced
        Streak begins (day 2) : +50 XP per day
        Habit check-ins : +25 XP each
        Create second goal : Possible new badges
        Badges — create_second_category, create_second_type : XP ~100–200
    section Days 4–7 · Habit Formation
        Join first community : Feeling — Belonging
        Ally activity in feed : Social connection
        First goal completion possible : +500 XP
        Badge — join_first_community, complete_first_goal : Possible Level 2
    section Days 8–14 · Deepening
        Multiple active goals : Full dashboard unlocked
        Regular check-in routine : XP accumulating
        Community participation : Encouragements given
        Expected — Level 2–3, streak 8–14 : 5+ badges
    section Days 15–30 · Activated User
        Habits solidified : Automatic routine
        5th–10th goal completions : Rare/Epic badges
        Full feature usage : DashboardHero, ActionHub
        Expected — Level 4–5, streak 15–30 : 8+ badges

First Session Flow

The legacy OnboardingWizard.vue modal (a 5-slide dashboard overlay) was deleted in Phase 47 (e9c3ee002, "delete OnboardingWizard and remove Dashboard wiring"). Onboarding is now a full-page, 13-slide flow at /welcome/:slideId. For the exact slide-by-slide breakdown, validation rules, and mutation signatures, see Onboarding Flow (technical) — that document is the source of truth; the flowchart below shows only the session-level shape.

Shipped: an optional, skippable "Our Philosophy" slide (PhilosophySlide.vue, v4.1 Phase 3) can appear early in the wizard, behind the onboarding_pledge_enabled flag — it surfaces the same anti-addictive-design values shown on the public /our-story page. See Onboarding Flow (technical) § Philosophy slide for the full contract.

flowchart TD
    A[User clicks Sign Up] --> B[Clerk OAuth screen<br/>Google · Apple · Email]
    B --> C[Redirect to app]
    C --> D{Router auth guard}
    D -->|No token| E[Redirect to /sign-in]
    D -->|Token present| F[syncClerkUser mutation]

    F --> G[Backend: SyncUser resolve]
    G --> G1[RecordSignIn interaction]
    G --> G2[Backfill profile from Clerk API]
    G --> G3{first_sign_in UserAction exists?}
    G3 -->|No| G4["Create first_sign_in UserAction 🏅"]
    G3 -->|Yes| G5[Skip — returning user]

    G4 --> H{useOnboardingGate: shouldOnboard?}
    G5 --> H
    H -->|onboardingCompletedAt is falsy| I["Redirect to /welcome/:slideId<br/>13-slide wizard, full-page, no chrome"]
    H -->|already completed| J[Dashboard]

    I --> K["Slides 2–5: life area, goal name,<br/>goal shape, goal why"]
    K --> L["Slides 6–9: Coach persona, tone,<br/>focus, rhythm"]
    L --> M["Slide 10: goal motivation snapshot"]
    M --> N["Slide 13: Done — confetti"]

    N --> O{Goal name given?}
    O -->|Yes| P["CompleteOnboardingAndCreateGoal mutation<br/>(atomic: stores onboarding state + creates goal)"]
    P --> Q["create_first_goal badge 🏅"]
    Q --> R["/dashboard?source=wizard"]
    O -->|No| S["StoreOnboardingState mutation only"]
    S --> T["/goals/create?source=wizard&coachPersona=...&category=..."]

    R --> X[GettingStartedCard appears<br/>if goal still lacks category/type]
    X --> Y{User customizes or skips}
    Y --> Z["WelcomePrompt: Ready to add more goals?"]
    Z --> AA[Dashboard — sparse state]

Day-by-Day Breakdown: Days 1–7

Day 1: First Session

What the User Sees

Sign-in screen — Clerk OAuth with Google, Apple, or email options
Onboarding wizard — full-page, 13-slide flow at /welcome/:slideId (no dashboard chrome, cannot be dismissed): goal life area, goal name, goal shape, goal why, Coach persona, tone, focus, rhythm, an optional goal-motivation snapshot, source attribution, and a Done/celebration slide. See Onboarding Flow (technical) for the full slide-by-slide reference.
Confetti celebration — plays on the Done slide (respects prefers-reduced-motion)
GettingStartedCard — appears on the dashboard if the newly created goal still lacks a category or type, letting the user customize it
WelcomePrompt — "Ready to add more goals, {firstName}?" with CTA button
Dashboard tour (behind feature_tour_enabled) — a 6-stop guided walkthrough (streak, check-in, Coach, today's actions, goals, nav) fires once, only on the /dashboard?source=wizard landing straight out of the wizard. See Feature Tour.

Emotional Journey

Moment	Feeling	Brand Tone
Wizard welcome	Warm, recognized	"Coach who's also a friend" — personal greeting
Feature previews	Curious, intrigued	Quick visual demos — no walls of text
Goal creation	Empowered	Action-forward — user does something immediately
Confetti	Delighted, accomplished	Celebratory — earned, not empty
Customization	Invested	Ownership — "this is my goal"

Gamification Triggers

Trigger	Reward	XP	Badges	Streak	Level
Sign up complete	`first_sign_in` badge	0	1	1	1
Create first goal	`create_first_goal` badge	0	2	1	1

No XP is awarded on Day 1 from these actions. Streak XP begins on Day 2 when the user returns.

Technical Details

Authentication Flow:

Clerk OAuth → router guard in ionic_frontend/src/router/index.ts
syncClerkUser() calls SYNC_USER_MUTATION from src/constants/graphql/
Backend Mutations::SyncUser (rails_api/app/graphql/mutations/sync_user.rb):
1. RecordSignIn.call(user:) — creates/updates UserSignIn record
2. Backfills first_name, last_name, username from Clerk API if missing
3. Checks if first_sign_in UserAction exists → if not, creates it (acknowledged: true)
4. Returns { user, firstSignIn: true }

Onboarding wizard:

Route: /welcome/:slideId, meta.onboarding: true (hides SideMenu/BottomTabBar, full-bleed canvas)
Registry: ionic_frontend/src/views/welcome/placeholderSlides.ts — 13 slides, gate is useOnboardingGate.shouldOnboard (onboardingCompletedAt falsy), no A/B variant
DoneSlide.vue (slide 13): fires confetti on mount (skipped under prefers-reduced-motion), then submits
After completion: flow.reset() clears wizard state

See Onboarding Flow (technical) for the full slide registry, validation rules, and OnboardingAnswers shape.

Goal Creation Chain:

If goalName was given: COMPLETE_ONBOARDING_AND_CREATE_GOAL_MUTATION → Onboarding::CompleteOnboardingAndCreateGoal interaction wraps UserIdentity::StoreOnboardingState + GoalTracking::AddGoal in one transaction
AddGoal (rails_api/app/interactions/goal_tracking/add_goal.rb) creates the goal
Triggers Gamification::CreateFirstGoalActionJob.perform_later(user.id) if it's the user's first goal
Job (rails_api/app/jobs/gamification/create_first_goal_action_job.rb) calls UserAction.create_first_goal(user_id) directly — no sleep or artificial delay
UserAction.generate() creates the action record + UserFeedItem.add_badge_feed_item()
If no goalName was given: STORE_ONBOARDING_STATE_MUTATION only, then the user finishes goal creation on /goals/create

Post-Wizard Dashboard State (ionic_frontend/src/views/Dashboard.vue):

hasNewGoal computed: 1 active goal + default description + no category/type set
GettingStartedCard renders with autoExpand: true
After customization or skip: setupDismissed = true → transitions to sparse state
isSparseState: 1–2 active goals, hasNewGoal is false → shows WelcomePrompt

Key Files:

File	Role
`ionic_frontend/src/views/welcome/placeholderSlides.ts`	13-slide onboarding registry
`ionic_frontend/src/views/welcome/WelcomeView.vue`	`/welcome/:slideId` route component
`ionic_frontend/src/views/welcome/slides/DoneSlide.vue`	Final slide — confetti + submit mutation
`ionic_frontend/src/components/dashboard/GettingStartedCard.vue`	Goal customization card
`ionic_frontend/src/components/dashboard/WelcomePrompt.vue`	"Add more goals" CTA
`ionic_frontend/src/views/Dashboard.vue`	State orchestration
`ionic_frontend/src/composables/useOnboardingGate.ts`	`shouldOnboard` + resume-slide logic
`ionic_frontend/src/router/index.ts`	Auth guard + syncClerkUser
`rails_api/app/graphql/mutations/sync_user.rb`	SyncUser mutation
`rails_api/app/interactions/onboarding/complete_onboarding_and_create_goal.rb`	Atomic onboarding-state + goal creation
`rails_api/app/interactions/goal_tracking/add_goal.rb`	Goal creation + badge triggers
`rails_api/app/models/user_action.rb`	Badge enum + generation

Day 2: First Return

What the User Sees

Dashboard greeting: "Good morning/afternoon/evening, {firstName}"
Streak counter updates to 2
If a habit was created: Today's Habits section with check-in buttons
Insight card with contextual tip

Emotional Journey

Moment	Feeling	Brand Tone
Streak counter ticks up	Reinforced — "the app noticed I came back"	"Day 2. The streak is building."
Habit check-in	Satisfying micro-accomplishment	One-tap action, immediate feedback

Gamification Triggers

Trigger	Reward	XP	Badges	Streak	Level
Daily sign-in	Streak increase	+50	2	2	1
Each habit check-in	XP award	+25 each	2	2	1

Running total after Day 2 (with 2 check-ins): ~100 XP, 2 badges, streak 2, Level 1

Technical Details

RecordSignIn.call(user:) runs on every authenticated request via SyncUser
Streak update: User#update_streak! recalculates from UserSignInHistory consecutive days
Streak XP: GamificationService.award_xp(user, 50, 'Daily Streak') when new streak > current
Habit check-in: CheckInHabit interaction → GamificationService.award_xp(current_user, 25, 'Habit Check-in')

Key Files:

File	Role
`rails_api/app/interactions/user_identity/record_sign_in.rb`	Sign-in tracking
`rails_api/app/interactions/goal_tracking/check_in_habit.rb`	Habit check-in + 25 XP
`rails_api/app/services/gamification_service.rb`	XP awarding + level checks

Day 3: Building Momentum

What the User Sees

Streak counter at 3 — visual momentum growing
Possibly creates a second goal with a different category or type
If new category/type used: badge notification appears

Emotional Journey

Moment	Feeling	Brand Tone
Streak = 3	Momentum — "I'm on a roll"	"Small steps. You're proving it."
Unexpected badge	Delighted — surprise reward	Celebratory without being over the top

Gamification Triggers

Trigger	Reward	XP	Badges	Streak	Level
Daily sign-in	Streak increase	+50	2	3	1
Habit check-ins	XP award	+25 each	2	3	1
2nd goal (new category)	`create_second_category` badge	—	3	3	1
2nd goal (new type)	`create_second_type` badge	—	3–4	3	1

Running total after Day 3 (with daily check-ins): ~200 XP, 3–4 badges, streak 3, Level 1

Technical Details

AddGoal interaction checks previous unique categories/types before creating the goal
If the new goal introduces a 2nd unique category: CreateSecondCategoryActionJob.perform_later(user.id)
If the new goal introduces a 2nd unique type: CreateSecondTypeActionJob.perform_later(user.id)
Jobs call UserAction.generate() → creates badge + feed item

Key Files:

File	Role
`rails_api/app/interactions/goal_tracking/add_goal.rb`	Category/type diversity detection
`rails_api/app/jobs/gamification/create_second_category_action_job.rb`	Badge creation
`rails_api/app/jobs/gamification/create_second_type_action_job.rb`	Badge creation

Days 4–5: Community Discovery

What the User Sees

Communities tab becomes relevant — browse public communities
Join first community → badge notification
Ally activity starts appearing in the dashboard feed
Communities OnboardingTour (separate from main wizard) may show on first visit

Emotional Journey

Moment	Feeling	Brand Tone
Browsing communities	Curious — "there are others like me"	Social accountability, not social media
Joining a community	Belonging — "I'm not alone in this"	"Your community sees the work you're putting in."
Seeing ally activity	Connected — motivation from others	Accountability feed, not content feed

Gamification Triggers

Trigger	Reward	XP	Badges	Streak	Level
Daily sign-ins (2 days)	Streak increase	+100	—	4–5	1
Join first community	`join_first_community` badge	—	4–5	4–5	1
Habit check-ins	XP award	+25 each	—	—	—

Running total after Day 5 (with daily check-ins): ~350 XP, 4–5 badges, streak 5, Level 1

Technical Details

Community join triggers JoinFirstCommunityActionJob.perform_later(user.id) if it's the user's first community
Job calls UserAction.generate(user_id:, action: :join_first_community)
Communities OnboardingTour: ionic_frontend/src/components/communities/OnboardingTour.vue — separate localStorage-persisted tour

Key Files:

File	Role
`rails_api/app/jobs/gamification/join_first_community_action_job.rb`	First community badge
`ionic_frontend/src/components/communities/OnboardingTour.vue`	Communities feature tour

Days 6–7: First Achievement

What the User Sees

Dashboard approaching Active User state (if 3+ goals created)
Momentum tiles (DashboardHero) show more metrics as the honest 3-tile hierarchy variant replaces the 4-tile sparse one
First goal completion possible (especially with the 14-day default target)
Level-up notification if XP threshold crossed (Level 2 at 500 XP)

Emotional Journey

Moment	Feeling	Brand Tone
Week-long streak	Pride — "I showed up every day"	"Level up. Every day added up to this."
First goal complete	Accomplishment — "I actually did it"	Major celebration moment
Level up	Progression — "I'm growing"	Earned recognition, not participation trophy

Gamification Triggers

Trigger	Reward	XP	Badges	Streak	Level
Daily sign-ins (2 days)	Streak increase	+100	—	6–7	1
Complete first goal	`complete_first_goal` badge + 500 XP	+500	5–6	6–7	2
Habit check-ins	XP award	+25 each	—	—	—

Running total after Day 7: ~550–700 XP, 5–6 badges, streak 7, Level 2 (threshold: 500 XP)

Technical Details

Goal completion: UpdateGoal interaction → GamificationService.award_xp(user, 500, 'Goal Completion')
Milestone detection in UpdateGoal#handle_completed_goals:
- 1st completion → create_complete_first_goal_action
- 5th completion → create_complete_fifth_goal_action
- 10th completion → create_complete_tenth_goal_action
Level-up: GamificationService.check_for_level_up loops until XP < next threshold
Level 2 threshold: 500 XP → triggers CreateLevelUpNotificationJob

Key Files:

File	Role
`rails_api/app/interactions/goal_tracking/update_goal.rb`	Goal completion + 500 XP
`rails_api/app/services/gamification_service.rb`	Level thresholds + level-up detection
`rails_api/app/jobs/gamification/create_level_up_notification_job.rb`	Level-up notification

Dashboard State Transitions

The dashboard progressively reveals features as the user advances through onboarding:

stateDiagram-v2
    [*] --> NoGoals: First sign-in

    NoGoals: No Goals
    NoGoals: "Create Your First Goal" empty state

    NewUser: New User (1 goal)
    NewUser: GettingStartedCard (auto-expanded)
    NewUser: Goal customization form

    Sparse: Sparse State (1–2 goals)
    Sparse: WelcomePrompt — "Add more goals"
    Sparse: Goal grid + AI Insight card

    Active: Active User (3+ goals)
    Active: Full dashboard — DashboardHero,
    Active: ActionHub, TodaysHabits,
    Active: Weekly Activity, Ally Feed

    NoGoals --> NewUser: Creates first goal\n(via wizard)
    NewUser --> Sparse: Customizes or skips\nsetup
    Sparse --> Active: Creates 3rd goal\nor dismisses prompt

Computed states in Dashboard.vue:

hasNoGoals → No Goals state
hasNewGoal → New User state (1 goal, default description, no category/type)
isSparseState → Sparse state (1–2 goals, setup dismissed)
Default → Active state (3+ goals)

Days 8–30: Activation & Retention

Week 2 (Days 8–14): Deepening Engagement

Multiple active goals across different categories
Regular habit check-in routine forming
Community participation — giving and receiving encouragements
Dashboard fully transitions to Active User state with all widgets visible
Expected progression: Level 2–3, 5+ badges, streak 8–14

Week 3 (Days 15–21): Habit Solidification

Daily check-ins becoming automatic
Potentially 5th goal completion → complete_fifth_goal badge
Deeper community engagement — following allies, community posts
AI Coach insights becoming more personalized with accumulated data
Expected progression: Level 3–4, 6+ badges, streak 15–21

Week 4 (Days 22–30): Activated User

Full feature usage: DashboardHero, ActionHub, Weekly Activity heatmap
Achievement showcase on profile
Possible 10th goal completion → complete_tenth_goal badge
User is now "activated" per north-star KPIs
Expected progression: Level 4–5, 8+ badges, streak 22–30

XP & Level Reference

Level	XP Threshold	Typical Timeline
1	0	Day 1
2	500	Days 6–7
3	1,000	Days 10–14
4	2,000	Days 18–22
5	3,500	Days 25–30+
6	5,500	Month 2+
7	8,000	Month 2–3
8	11,000	Month 3+
9	15,000	Month 4+
10	20,000	Month 5+

Success Metrics & KPIs

From the North Star metrics framework:

KPI	Definition	Target	Measured From
Onboarding completion rate	% of signups who complete wizard + create first goal	> 80%	Day 1
Time to first goal	Minutes from signup to first goal created	< 3 min	Day 1
Time to first check-in	Hours from signup to first habit check-in	< 24 hrs	Day 1–2
Time to first streak (3+ days)	Days from signup to 3-day streak	< 5 days	Day 3–5
Activation rate	% who create goal + complete first check-in within 48h	> 60%	Day 1–2
7-day retention	% of signups who return on day 7	30–40%	Day 7
30-day retention	% of signups active at day 30	15–25%	Day 30

Goal Builder Flow

There is no variant_c experiment gate — every user gets the same 4-slide guided goal construction sequence (life area, goal name, goal shape, goal why) as slides 2–5 of the single onboarding registry.

flowchart TD
    subgraph goalBuilder ["Slides 2–5, all users"]
        LA["LifeAreaSlide<br/>Pick a life area (8 areas + Something else)"]
        GN["GoalNameSlide<br/>Name your goal<br/>(+ area-specific suggestion chips)"]
        GS["GoalShapeSlide<br/>Sprint / Arc / Habit / Life-list<br/>(+ conditional target date panel)"]
        GW["GoalWhySlide<br/>Optional motivation textarea"]
        LA --> GN --> GS --> GW
    end

    GW --> CB["Coach builder + goal-motivation-snapshot + source slides"]
    CB --> DS["DoneSlide"]
    DS -->|goal named| Q["CompleteOnboardingAndCreateGoal<br/>(atomic, confetti + create_first_goal badge 🏅)"]
    DS -->|no goal name| GC["StoreOnboardingState only →<br/>/goals/create for manual entry"]

Activation impact: Surfacing intent before a blank goal creation form reduces drop-off from blank-page syndrome. The optional goalWhy answer is retained in onboardingAnswers — useful for coaching interactions.

See Goal Builder and Onboarding Flow (technical) for the full technical reference.

Planned Enhancements

NOTE

Items below are on the roadmap but not yet implemented. They are included to show where they would fit in the onboarding timeline.

Goal Brainstorming Quizzes (Phase 5)

Where in timeline: Day 1, replaces or augments Slide 4 goal suggestions
What: 3–5 questions about life areas and pain points → AI generates 3–5 suggested goals via Ai::CoachService.suggest_goals()
Why: Reduces blank-page syndrome, increases goal quality and relevance
Success metric: 40%+ adoption rate, 25% reduction in onboarding drop-off

Goal Templates Library (Phase 5)

Where in timeline: Days 1–3, available during goal creation and from WelcomePrompt
What: New GoalTemplate model with pre-built milestones; template picker in goal creation flow
Why: Reduces friction for second/third goal creation, makes goals more structured from the start
Success metric: 40% faster goal setup, 1.5x more milestones per goal

Key Files Reference

File	Purpose
`ionic_frontend/src/views/welcome/placeholderSlides.ts`	13-slide onboarding registry (goal + Coach setup)
`ionic_frontend/src/views/welcome/WelcomeView.vue`	`/welcome/:slideId` route component
`ionic_frontend/src/components/dashboard/GettingStartedCard.vue`	Post-wizard goal customization card
`ionic_frontend/src/components/dashboard/WelcomePrompt.vue`	"Add more goals" CTA for sparse state
`ionic_frontend/src/components/communities/OnboardingTour.vue`	Communities feature tour (separate from wizard)
`ionic_frontend/src/views/Dashboard.vue`	Dashboard state machine (no goals → new → sparse → active)
`ionic_frontend/src/composables/useOnboardingGate.ts`	`shouldOnboard` + resume-slide logic
`ionic_frontend/src/router/index.ts`	Router guard that triggers `syncClerkUser`
`ionic_frontend/src/constants/graphql/user.js`	`SYNC_USER_MUTATION`, `COMPLETE_ONBOARDING_AND_CREATE_GOAL_MUTATION`, `STORE_ONBOARDING_STATE_MUTATION`, `USER_QUERY`
`rails_api/app/graphql/mutations/sync_user.rb`	Backend user sync, first sign-in detection
`rails_api/app/interactions/onboarding/complete_onboarding_and_create_goal.rb`	Atomic onboarding-state + goal creation
`rails_api/app/interactions/goal_tracking/add_goal.rb`	Goal creation + milestone badge triggers
`rails_api/app/interactions/goal_tracking/check_in_habit.rb`	Habit check-in + 25 XP award
`rails_api/app/interactions/goal_tracking/update_goal.rb`	Goal completion + 500 XP award
`rails_api/app/interactions/user_identity/record_sign_in.rb`	Sign-in tracking + streak update
`rails_api/app/models/user_action.rb`	Badge/action enum and generation methods
`rails_api/app/services/gamification_service.rb`	XP awarding, level thresholds, level-up detection
`rails_api/app/jobs/gamification/create_first_goal_action_job.rb`	Async first-goal badge
`rails_api/app/jobs/gamification/create_level_up_notification_job.rb`	Level-up notification

| ionic_frontend/src/components/dashboard/BetterTogetherInterstitial.vue | Post-wizard ally invite modal (v1.16 Phase 75) | | ionic_frontend/src/composables/useBetterTogetherInterstitial.ts | Trigger, state, analytics for the ally interstitial | | ionic_frontend/src/components/tour/FeatureTour.vue | Reusable guided-tour overlay engine (v4.16 Phase 1) | | ionic_frontend/src/composables/useFeatureTour.ts | Tour step resolution + server-authoritative persistence | | rails_api/app/interactions/user_identity/store_feature_tour_state.rb | Writes UserDetail.data['feature_tours'] (deep_merge, sibling-key safe) |

Last updated: 2026-08-30 — renamed MomentumBar references to DashboardHero, which superseded it (OBJ-3016); previously corrected stale OAuth provider list — GitHub is not enabled, see docs/architecture/authentication.md

Coach Personas

Onboarding Timeline — Feature & Engagement Guide

Overview

30-Day Arc

First Session Flow

Day-by-Day Breakdown: Days 1–7

Day 1: First Session

What the User Sees

Emotional Journey

Gamification Triggers

Day 2: First Return

What the User Sees

Emotional Journey

Gamification Triggers

Day 3: Building Momentum

What the User Sees

Emotional Journey

Gamification Triggers

Days 4–5: Community Discovery

What the User Sees

Emotional Journey

Gamification Triggers

Days 6–7: First Achievement

What the User Sees

Emotional Journey

Gamification Triggers

Dashboard State Transitions

Days 8–30: Activation & Retention

Week 2 (Days 8–14): Deepening Engagement

Week 3 (Days 15–21): Habit Solidification

Week 4 (Days 22–30): Activated User

XP & Level Reference

Success Metrics & KPIs

Goal Builder Flow

Planned Enhancements

Goal Brainstorming Quizzes (Phase 5)

Goal Templates Library (Phase 5)

Key Files Reference

Objectuve Docs

Onboarding Timeline — Feature & Engagement Guide ​

Overview ​

30-Day Arc ​

First Session Flow ​

Day-by-Day Breakdown: Days 1–7 ​

Day 1: First Session ​

What the User Sees ​

Emotional Journey ​

Gamification Triggers ​

Day 2: First Return ​

What the User Sees ​

Emotional Journey ​

Gamification Triggers ​

Day 3: Building Momentum ​

What the User Sees ​

Emotional Journey ​

Gamification Triggers ​

Days 4–5: Community Discovery ​

What the User Sees ​

Emotional Journey ​

Gamification Triggers ​

Days 6–7: First Achievement ​

What the User Sees ​

Emotional Journey ​

Gamification Triggers ​

Dashboard State Transitions ​

Days 8–30: Activation & Retention ​

Week 2 (Days 8–14): Deepening Engagement ​

Week 3 (Days 15–21): Habit Solidification ​

Week 4 (Days 22–30): Activated User ​

XP & Level Reference ​

Success Metrics & KPIs ​

Goal Builder Flow ​

Planned Enhancements ​

Goal Brainstorming Quizzes (Phase 5) ​

Goal Templates Library (Phase 5) ​

Key Files Reference ​

Objectuve Docs

Onboarding Timeline — Feature & Engagement Guide

Overview

30-Day Arc

First Session Flow

Day-by-Day Breakdown: Days 1–7

Day 1: First Session

What the User Sees

Emotional Journey

Gamification Triggers

Day 2: First Return

What the User Sees

Emotional Journey

Gamification Triggers

Day 3: Building Momentum

What the User Sees

Emotional Journey

Gamification Triggers

Days 4–5: Community Discovery

What the User Sees

Emotional Journey

Gamification Triggers

Days 6–7: First Achievement

What the User Sees

Emotional Journey

Gamification Triggers

Dashboard State Transitions

Days 8–30: Activation & Retention

Week 2 (Days 8–14): Deepening Engagement

Week 3 (Days 15–21): Habit Solidification

Week 4 (Days 22–30): Activated User

XP & Level Reference

Success Metrics & KPIs

Goal Builder Flow

Planned Enhancements

Goal Brainstorming Quizzes (Phase 5)

Goal Templates Library (Phase 5)

Key Files Reference